Margin Calculator

Calculate Profit Margin, Markup & Pricing

Calculation Parameters

$
$

Formulas

Margin = (Profit / Revenue) × 100

Markup = (Profit / Cost) × 100

Margin vs Markup

  • Margin: % of revenue
  • Markup: % of cost
  • Margin is always lower than markup

Understanding Margins

Profit margin shows what percentage of your revenue is profit. It's a key indicator of business profitability.

Typical Margins:

  • Retail: 20-50%
  • Wholesale: 10-30%
  • Services: 50-90%
  • Manufacturing: 25-40%

Applications

  • Product pricing strategy
  • Profitability analysis
  • Business performance tracking
  • Competitive pricing
  • Financial planning